Helping You Deliver Your Message

What if you could predict what people are likely to see in the first 3-5 seconds they look at your design?

By Ann Marie Keene

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In our visually cluttered world, you have about 3-5 seconds to get your design noticed or lost in the shuffle. What if you could predict what people are likely to see in those critical seconds and than could use that knowledge to make your design or offer stand out even more? 

Made You Look! Made You Buy! Workshop with Trish Witkowski - foldfactory.com and The John Roberts Company

By Ann Marie Keene

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This Thursday, May 14th, 2015, The John Roberts Company presents the Made You Look! Made You Buy! Workshop with industry "rock star" Trish Witkowski of foldfactory.com. 

Email Design: 50 of the Best Email Designs Ever Seen - A Must Share Post!

By Ann Marie Keene

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We loved Mary Stribley's blog post entitled "50 Of The Best Email Marketing Designs We've Ever Seen(And How You Can Create One Just As Good)," SO much we wanted to share some of the highlights from her blog and a link to the full post here

Within her post she discusses 50 of the best email designs and the fact that email is not dead. By the end of next year, it's expected that the total number of worldwide email accounts will increase to over 4.3 billion. Like it or not, we live in a time where people like to email. To learn more about integrating mail and technology, visit our blog post "Mail + Technology - Are You Ready?" authored by Trish Witkowski. Below are a few of the suggestions Mary lists: 

Brochure Design: 25 Tips to Create Marketing Materials that Sell

By Ann Marie Keene

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We loved Caitlin Jordan 's blog post entitled "Brochure Design: 25 Tips to Create Marketing Materials That Sell," so much we wanted to share some of the highlights from her blog and a link to the full post here

Within her post she discusses 25 ways to step up your custom brochure design game to ensure your information will be shared. Below are a few of the suggestions. 

The John Roberts Company wins GPA Award + Ideas for Variable Print and Digital Marketing Personalization

By Ann Marie Keene

 

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The John Roberts Company is proud to be announced as a Best of Category winner for GPA's 2014 Print and Design Contest for their HP Indigo 10000 highly variable 2014 Wall Calendar. 

The Saint John's Bible

By Ann Marie Keene

St. Johns BibleThe Saint John’s Bible is a hand-written and illuminated bible commissioned by the monks of Saint John’s Abbey in Collegeville, Minnesota. Celebrated calligrapher Donald Jackson and a team of scribes and illuminators completed the bible over a fifteen-year period employing techniques and materials that untold scribes before them used prior to the invention of the printing press. 

Made You Look! Made You Buy! - foldfactory.com and The John Roberts Company

By Ann Marie Keene

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Save the Date for May 14th, 2015 to attend the Made You Look! Made You Buy! Workshop with industry "rock star" Trish Witkowski of foldfactory.com. 

Top 7 Cross Media Strategies - FREE WHITEPAPER

By Ann Marie Keene

Top Ways to Leverage Cross Media StrategiesEngaging consumers is about connecting with people in the places and through the channels they prefer. It’s about integrating content and context for a richer, relevant, and personalized experience, from the time someone first hears about your brand to the point they’re buying your product and telling their friends about it. Individual marketing channels that work in tandem to promote an offer, promotion, or even a full-blown campaign can give you the “oomph” you need to generate even better results. 

ONLINE PURCHASING + USPS = A BUSY HOLIDAY SEASON!

By Ann Marie Keene

 

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The U.S. Postal Service is expecting a 12-14% percent higher package volume this holiday season compared to last year. That includes packages that are delivered on Christmas Day - in fact, last year, the USPS delivered over 75,000 packages on December 25th - WOW! 

FOLD of the WEEK: Tricky Tucked Accordion Mailer

By Ann Marie Keene

 

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Okay, we may be a bit partial to this weeks Super-cool Fold of the Week created by DFS and produced, finished and mailed by The John Roberts Company.

FOW: As Trish notes on this weeks Super cool Fold of the Week - this week's selection is another fun mail format. 

Why does The John Roberts Company think this is a cool piece?