December 3, 2014 at 1:20 PM
2015 USPS Promotions Calendar [Free Download]
The United States Postal Service has announced the schedule of promotions for 2015.
Current List of Promotion Ideas
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First-Class Mail Color/Transpromo Promotion
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Continue to grow the value of First-Class Mail and encourage mailers to invest in color print technology for bills/statements
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Mail Drives Mobile Engagement Promotion
- Demonstrate how direct mail, combined with mobile technology,can combine to facilitate purchasing from a mail piece using a mobile device
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2015 Earned Value Reply Mail
- Slow the decline of First-Class Mail (BRM and CRM) pieces through a postage credit for each returned mail piece. Encourages year over year growth
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Advanced or Emerging Technologies Promotion
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Encourage the use of “enhanced’ augmented reality or standard NFC technology in mailing campaigns 2015 Promotion Ideas
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All promotion ideas are preliminary and subject to change.
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