--- title: Made You Look! Made You Buy! Workshop with Trish Witkowski - foldfactory.com and The John Roberts Company description: foldfactory.com and john roberts partnership made you look made you buy image: https://blog.johnroberts.com/hs-fs/file-1392667933-png/Made_You_Look/Screen_Shot_2014-08-07_at_1.13.57_PM.png --- ![Vector Smart Object](https://f.hubspotusercontent30.net/hubfs/9360882/Vector%20Smart%20Object.svg) ![Vector Smart Object](https://f.hubspotusercontent30.net/hubfs/9360882/Vector%20Smart%20Object.svg) ** Menu [ Home ](https://www.johnroberts.com) [Who We Are](https://www.johnroberts.com/about) [What We Do](https://www.johnroberts.com/services) [Contact](https://www.johnroberts.com/contact) [Packaging](https://www.johnroberts.com/packaging) [Envelope Conversion](https://www.johnroberts.com/envelope-conversion) [Request a Sample](https://www.johnroberts.com/sample-request) [Crossmedia](https://www.johnroberts.com/crossmedia) [Blog](https://blog.johnroberts.com) [White Papers](https://www.johnroberts.com/insider#download-whitepapers) [Webinars](https://www.johnroberts.com/insider) [Insider Club](https://www.johnroberts.com/contact-insider-club) [Accreditations](https://www.johnroberts.com/about/accreditations) [Sustainability](https://www.johnroberts.com/about/sustainability) [Customer Center](https://www.johnroberts.com/resources/customer-center) Take a Tour [Careers](https://www.johnroberts.com/jobs) {source_type=html, embed_html=, supported_oembed_types=[photo, video, link, rich]} {source_type=html, embed_html=, supported_oembed_types=[photo, video, link, rich]} {source_type=html, embed_html=, supported_oembed_types=[photo, video, link, rich]} {source_type=html, embed_html=, supported_oembed_types=[photo, video, link, rich]}     ###### May 11, 2015 at 3:58 PM ### Made You Look! Made You Buy! Workshop with Trish Witkowski - foldfactory.com and The John Roberts Company   ![Screen_Shot_2014-08-07_at_1.13.57_PM](https://blog.johnroberts.com/hs-fs/file-1392667933-png/Made_You_Look/Screen_Shot_2014-08-07_at_1.13.57_PM.png?width=415&name=Screen_Shot_2014-08-07_at_1.13.57_PM.png) This Thursday, May 14th, 2015, The John Roberts Company presents the **Made You Look! Made You Buy! Workshop** with industry "rock star" Trish Witkowski of foldfactory.com.  On May 14th, VIP Guests of The John Roberts Company will join Trish Witkowski, Chief Folding Fanatic at foldfactory.com, in two idea-packed “Made You Look! Made You Buy!” sessions. Due to high demand, Trish will be presenting Made You Look! Made You Buy! twice on May 14th - in the morning at 11am with lunch following("sold out") and in the afternoon at 3pm with appetizers(a few spots available) following the workshop.   **There are a few spots available for the 3:00 p.m. session! If you haven't already registered, please do so by visiting** [info.johnroberts.com/madeyoulook ](https://info.johnroberts.com/madeyoulook) **or you can refer-a-colleague by clicking**[ here](https://info.johnroberts.com/madeyoulook/referafriend?__hssc=140706477.2.1431373908542&__hstc=140706477.ffb0d03ec5e122ef1c53504fc71d944b.1398184792245.1431355938922.1431373908542.291&hsCtaTracking=e04e793f-1f81-4dce-9183-1e282fcd7b5a%7C2a71ada8-6509-464b-bd12-78f624b7d7e3). **Made You Look! Made You Buy! Workshop** There are many ways to grab (and hold onto) the attention of your mailing audience, and Trish merely skimmed the surface of this fascinating subject in the fall, so for this next session she'll focus solely on: - Ideas and strategies - Trends including ugly versus beautiful mail - Lumpy mail, freemiums and premiums - Lift letters and bounce backs - Creative envelopes and opening mechanisms - Stamps and addressing techniques - Paper, format and image tricks - The human touch - Party on the back - And lots of other intriguing concepts. Learn how to "get it opened," prevent marketing fatique, and make your mail stand out in the crowd.    ### Popular Posts [![Memorial Weekend](https://blog.johnroberts.com/hubfs/Freedom2.png) READ MORE ** ](https://blog.johnroberts.com/memorial-weekend) Print ### [ Memorial Weekend](https://blog.johnroberts.com/memorial-weekend) [![40 Years of Service!](https://blog.johnroberts.com/hubfs/Jerry1a.jpg) READ MORE ** ](https://blog.johnroberts.com/40-years-of-service) News ### [ 40 Years of Service!](https://blog.johnroberts.com/40-years-of-service) [![Nurturing Your Emotional Wellbeing](https://blog.johnroberts.com/hubfs/Green%20space.jpg) READ MORE ** ](https://blog.johnroberts.com/nurturing-your-emotional-wellbeing) News ### [ Nurturing Your Emotional Wellbeing](https://blog.johnroberts.com/nurturing-your-emotional-wellbeing) [![Learn Why Omnichannel Marketing is Trending](https://blog.johnroberts.com/hubfs/PURL.png) READ MORE ** ](https://blog.johnroberts.com/learn-why-omnichannel-marketing-is-trending) Landing Pages ### [ Learn Why Omnichannel Marketing is Trending](https://blog.johnroberts.com/learn-why-omnichannel-marketing-is-trending) [![Leverage These USPS Promo Discounts](https://blog.johnroberts.com/hubfs/Mailbox.jpg) READ MORE ** ](https://blog.johnroberts.com/leverage-these-usps-promo-discounts) Print ### [ Leverage These USPS Promo Discounts](https://blog.johnroberts.com/leverage-these-usps-promo-discounts) [![Direct Mail Is Back](https://blog.johnroberts.com/hubfs/mailing.jpg) READ MORE ** ](https://blog.johnroberts.com/direct-mail-is-back) Direct Mail ### [ Direct Mail Is Back](https://blog.johnroberts.com/direct-mail-is-back) [![Your Guide For Print Buyers On Binding Techniques.](https://blog.johnroberts.com/hubfs/books1.jpg) READ MORE ** ](https://blog.johnroberts.com/a-print-buyers-guide-to-binding-techniques) Print ### [ Your Guide For Print Buyers On Binding Techniques.](https://blog.johnroberts.com/a-print-buyers-guide-to-binding-techniques) [![Celebrating Marie Sidonie, the Heart of Business Administration Day](https://blog.johnroberts.com/hubfs/marie.jpg) READ MORE ** ](https://blog.johnroberts.com/celebrating-marie-sidonie-the-heart-of-business-administration-day) News ### [ Celebrating Marie Sidonie, the Heart of Business Administration Day](https://blog.johnroberts.com/celebrating-marie-sidonie-the-heart-of-business-administration-day)     ###### BLOG POSTS ### Get Future Articles in Your Inbox